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48 min
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Kristin Darrow and Chuck Reif discuss the future of Tessitura technology
TLCC2018 Technology Address

Senior Vice President, Product,

Chief Engineer & Co-Founder,
TLCC2018 Technology Address
7/17/2018
48 min
In the 20 years that Tessitura has been a company, the world has seen the advent of a new era that has left no industry untouched.
And in those same 20 years, one pressing question has been a constant: “How will you keep up? How will you leverage the potential of this continually developing technology?”
The design principles that we established back in 1998 — know to whom you are speaking; the right person in the right seat; know the real value of any appeal; and record every interaction — are still core aspects of Tessitura. Chuck Reif discusses the goals of 2018 and shows how current advancements in Tessitura functionality are meeting those aims.
“Our software itself then becomes a great disseminator of best practices and the years of experience to be found right within our own doors.”
— Chuck Reif
And in the world of Tessitura web products, Tessitura has been working on the complete rewrite of TN Express Web in Version 7. Kristin Darrow showcases some examples of sites that are already live on TNEW v7, and previews the functionality that is on track to be available by the end of 2018.
“Digital transformation has been a thing as long as the glimmering promise of the web has been a thing.”
— Kristin Darrow

Chuck Reif
Kristin also shares her insights into the age of digital transformation. She sets out guiding question for listeners to consider:
“How would it serve my patrons or my mission
to effectively use [ insert technology here ] ?”
Don't worry about keeping up, she advises. Focus instead on solving a problem.
Watch the full talk above to hear more about the future of digital.
Topics
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