Zoos · Aquariums · Botanical Gardens · Bioparks · Planetariums and Observatories
Audience insights at your fingertips
Tessitura coalesces all your visitor data in one place—representing every interaction, purchase, donation and membership. When your team can easily gather, analyze and share customer insights, you can take your customer journey further.
Reach and exceed your audience goals with new opportunities for engagement. Reduce friction for guests and staff with streamlined transactions. Dissolve internal silos and make better decisions. Hosting your visitor data in one place instead of twelve means easier processes inside and out.
Tools built specifically for your needs
Explore Tessitura features
Ticketing & admissions
Grow revenue with a system built to sell any kind of ticket — from train rides to zoo lights. Enjoy flexible tools for dynamic pricing, subscriptions and promotions.
Memberships
Build loyalty with limitless membership levels, overlapping membership types and imaginative affinity programs. Easily reward your most engaged guests with dynamic benefits — in person and online.
Fundraising
Cultivate and steward donors with robust moves management tools. Enjoy functionality made to handle the full range of gifts, from quick online donations to major gifts and planned giving.
Education
Ignite the next generation of nature lovers with classes, workshops, tours, school visits and more. Easy-to-manage tools free up time to focus on crafting learning experiences that inspire.
Access control
Integrated ticket-scanning hardware offers real-time notifications, monitoring and reporting. Provide exceptional customer service, whether a guest is coming through your doors for the first time or rushing back for the new exhibit.
Retail point-of-sale
Manage the full experience with integrations that support your café and gift shop.
Business insights
Built-in tools simplify and elevate your reporting. Advanced visual dashboards help you spot trends and make data-driven decisions.
SUCCESS STORY
Member engagement pays off at Denver Zoo Conservation Alliance (DZCA)
Before Tessitura, DZCA struggled to track member data. The team manually updated membership information in a spreadsheet. Invaluable insights fell through cracks.
They wanted a platform that could help them improve guest communication and engagement. One to support a vibrant membership program. The system needed to track data and facilitate business insights. In short, their new system needed to sustain the institution’s growth.
After researching platforms used by their peers, the choice was clear: Tessitura. Drawn to its user-friendliness, top-notch support and industry-leading e-commerce, DZCA thrives with Tessitura. Now, previously inefficient member acquisition efforts are reinvigorated to surpass their goals.
Read the full story >
More than a technology
What our members are saying
Zoos, aquariums & gardens using Tessitura
Zoos and aquariums are among our fastest-growing markets. Tessitura helps them improve visitor experience, streamline operations, build loyalty and engagement, and increase revenue.
Mystic Aquarium
Mystic, Connecticut
Calgary Zoo
Calgary, Alberta, Canada
John G. Shedd Aquarium
Chicago, Illinois
Do more with our trusted partners
Ready to learn more?
Tessitura’s platform is built on an industry-leading technology stack, eliminating the need to manage brittle integrations or multiple systems. Our powerful solution was designed specifically for cultural attractions and continually innovates to meet your needs.
As a nonprofit tech company, we're tirelessly devoted to one thing: helping you achieve your mission and advance your business.
Frequently asked questions
My organization belongs to a consortium. Can I use Tessitura?
Tessitura is proud to support arts and culture at universities and educational institutions. Reach out to us at hello@tessituranetwork.com to see if Tessitura is a fit for you.
My organization is part of a university. Can I use Tessitura?
Tessitura is proud to support arts and culture at universities and educational institutions. Reach out to us at hello@tessituranetwork.com to see if Tessitura is a fit for you.