Business Strategy

Audience Development

Webinar

Webinar

323d03f5-031d-4395-a104-de58ffdac611

60 MIN

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Sep 29 • Supercharge your CRM data with a simple, powerful Tessitura tool: constituent rankings.

Rankings: Simple and powerful CRM metrics

Marisa Perry

Director, Onboarding, Tessitura Network

Rankings: Simple and powerful CRM metrics

9/29/2021

60 MIN

Rankings: Simple and powerful CRM metrics

Supercharge your CRM data with a simple, powerful Tessitura tool: constituent rankings. In this first of a three-part webinar series on rankings, we'll discuss how your Tessitura system can automatically assign rankings to constituents based on their real-time behavior metrics. We'll see how ranking values can help customers access products on your website, drive special seating and other reward systems, and become the basis for lists and other tools. We'll also preview how rankings can help you measure cross-organization engagement.

Live Webinar
Wednesday, September 29 - 12:00pm EDT (5:00pm BST)

This event has ended.

Note: Tessitura Network is committed to making our virtual events as accessible as possible. Presenters will provide audible descriptions of visual components of the presentation where possible. We will stream open or closed captioning, where available, and all event recordings will be published with closed captioning. If you have specific accessibility needs, please email us at learning@tessituranetwork.com.

Marisa Perry

Marisa Perry

Director, Onboarding
Tessitura Network

Marisa Perry is an arts professional with 10+ years of experience utilizing and implementing Tessitura software.

Specializing in Development and Membership, Marisa has worked on implementation and consulting projects at various performing arts organizations, museums, and admission-based attractions, including George Washington's Mount Vernon, the American Museum of National History, Friends of the National Zoo, and the Intrepid Sea, Air, and Space Museum. As the Director, Onboarding, Marisa specializes in the implementation of Tessitura at organizations, helping new members with technical configuration and recommended practices tailored to meet their unique business goals.

Prior to joining the Network, Marisa worked at Disney Theatrical Group as a member of the CRM and Consumer Insights team, responsible for data analytics and in-theatre research efforts; as well as the Roundabout Theatre Company, where she specialized in new acquisition, annual giving, and direct-to-consumer campaign strategy. Originally from Florida, Marisa currently resides in New York City.

Topics

Business Strategy

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Audience Development